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Green Monday
Green Monday is an online retail industry term similar to Cyber Monday. The term was coined by eBay to describe its best sales day in December, usually the second Monday of December. Green Monday is defined more specifically by business research organization comScore as the Monday with at least 10 days prior to Christmas. In 2009, $854 million was spent online in the US on Green Monday,〔("Green Tuesday Reaches Record $913 Million in Online Spending" ), comscore.com, December 2009.〕 with sales in 2011 reaching $1.133 billion.〔Hargrove, Kelli.("Online Retail Spending up 14% For Q4" ), ''Transworld Business'', 8 February 2012.〕
In 2012, Green Monday topped out at $1.27 billion, up 13% from 2011 and the third heaviest online sales day for the season behind Cyber Monday and Dec. 4, 2012 (which had no marketing tie-in), according to comScore.〔TheStreet.com ("Bargain Hunters Continue Finding Great Deals on eBay This Cyber Monday" ) December 2013〕
In 2014, Green Monday online sales grossed a record $1.6 billion, albeit still lower than Cyber Monday's $2.68 billion during the same year.
==References==
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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